$12M in pipeline in four months.
CRM rebuild + audience intelligence + segment-specific campaigns turned a messy database into the marketing engine that fed the sales team.
Where Reworld was when we started.
Reworld had market presence but not the marketing infrastructure. Their CRM was messy, lead scoring was nonexistent, and the sales team spent the majority of their time chasing unqualified leads. Marketing and sales operated in silos.
The work that made the numbers.
- 01
Audience intelligence
Built precise ICP profiles across 4 distinct buyer segments.
- 02
CRM overhaul
Cleaned and restructured data so marketing and sales could see the same pipeline.
- 03
Targeted campaigns
Segment-specific campaigns tailored to each persona.
- 04
Market expansion
Identified and penetrated new customer segments.
Before. After.
- Pipeline
- — $12M+
- MQLs
- ~150/qtr 600+ in 4mo
- Conversion rate
- ~8% ~10% (+24%)
- Market segments
- Core only New activated (+26%)
Our data has never looked cleaner! It's so easy now, I wish we had done this a long time ago.
The two-week audit is free.
You leave with a 90-day plan.
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