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Paid Ads

Data pipelines from ad click to closed-won deal.

Server-side conversion APIs, CRM-attributed pipeline, AI-generated creative variants. Bid + creative ops engineered as data pipelines from ad click to closed-won deal - not last-touch ROAS theater.

Click-to-revenue
data pipelines.

Attribution wired to your CRM. Server-side conversion APIs, offline conversion uploads, weekly creative iteration via AI. Every campaign judged on pipeline + CAC, not platform-reported ROAS.

CRM-verified
pipeline attribution
Server-side
conversion APIs
AI-generated
creative variants weekly
Weekly
CAC review cadence
01

Attribution engineering

Pixel coverage audit, UTM hygiene, server-side conversion APIs, offline conversion uploads. Find what your platform is over-reporting before changing a single bid.

AB 02

AI creative + bid ops

Automated bid rules, daily budget reallocation toward winning ad sets, AI-generated creative variants tested weekly. New ads weekly, not quarterly.

03

Closed-loop reporting

Click - MQL - SQL - revenue dashboards. Every campaign judged on pipeline and CAC, not platform-reported ROAS.

What's different

Most paid agencies report ROAS. We report CRM-verified pipeline.

Traditional agency
Attribution Server-side conversion APIs + CRM joins. Verified pipeline. Platform-reported ROAS (over-counted).
Creative AI-generated variants weekly. In-house production. New ads quarterly. Stock images.
Bidding Automated rules. Daily budget reallocation toward winners. Set monthly. Spreadsheet reviews.
Reporting Click → MQL → SQL → revenue funnel. CFO-readable. Click + impression dashboards.
Work
1Point1, Akash Karnik, CEO Global · BPO operating in 12 countries
1Point1
Akash Karnik, CEO Global · BPO operating in 12 countries
Featured story Paid · ICP discovery
Without hesitation, I'd recommend Growigami, and I already do. It's been a great experience.
Global
BPO scale
CRM-attributed
pipeline
Multi-channel
paid + outbound
Read the full story
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Paid Ads questions

How much should a B2B SaaS company spend on paid media?+
Most of our SaaS clients invest between $5K and $50K per month in ad spend, plus management fees. The right budget depends on your ACV, sales cycle length, and target CPL. We model this out during the strategy call so you know exactly what to expect before a dollar is spent.
Which paid channel works best for B2B SaaS?+
It depends on your ACV and buyer. Google Search captures high-intent demand from buyers actively looking for a solution. LinkedIn reaches decision-makers by title, company size, and industry -- ideal for ACV above $25K. Meta works best for retargeting and top-of-funnel awareness at lower CPMs. Most SaaS companies need a mix, and we help you find the right allocation.
How do you handle attribution for paid campaigns?+
We integrate directly with your CRM -- HubSpot, Salesforce, or whatever you use -- so every lead, opportunity, and closed deal traces back to the campaign, ad group, and keyword that generated it. No guessing. No relying on platform-reported conversions alone. You see pipeline and revenue, not just clicks.
Do you build landing pages or just run the ads?+
Both. Ads are only half the equation. We build dedicated landing pages for every campaign, A/B test them continuously, and optimize for pipeline -- not just form fills. Our design and dev team handles everything from wireframe to deployment.
How long before we see results from paid media?+
You will see traffic and leads within the first two weeks. Statistically significant optimization takes 30-60 days. Pipeline impact -- the metric that actually matters -- typically shows within 60-90 days depending on your sales cycle. We set clear milestones for each phase so you always know where you stand.
Can you take over campaigns we are already running?+
Yes. We audit your existing accounts, identify waste, and restructure campaigns around pipeline performance. Most takeovers find 20-40% of spend going to non-converting keywords, audiences, or placements. We fix that in week one and build from there.
Ready to scope it?

The two-week audit is free.
You leave with a 90-day plan.