Overview
LeadsCon is the conference for people who generate leads for a living. Held in Las Vegas, it draws 2,500+ attendees from across the lead generation and performance marketing ecosystem — agencies, technology providers, advertisers, and publishers.
The conference covers the full spectrum of lead gen: technology, compliance (TCPA, CCPA), conversion optimization, attribution, and the evolving landscape of performance marketing.
Why SaaS Marketers Should Attend
If pipeline generation is your primary KPI, LeadsCon provides concentrated education on lead gen strategies, tools, and compliance considerations.
- Lead gen technology evaluations — see what’s new in the lead gen tech stack
- Compliance and privacy — staying legal while generating leads at scale
- Conversion optimization at every stage of the funnel
- Performance marketing strategies from high-volume lead gen operations
Who Should Go
Demand gen managers, performance marketers, lead gen technology evaluators, and marketing ops professionals managing lead flow and routing.
Networking Tips
- Las Vegas is full of distractions. Stay focused on the conference during the day and limit the Strip to evenings.
- The expo hall at LeadsCon is where you’ll find the most interesting new lead gen tools. Walk it thoroughly.
- LeadsCon attracts a mix of B2B and B2C. Be specific about your B2B SaaS context when networking to find the most relevant connections.
- Lead gen professionals
- Performance marketers
- Demand gen leaders
- Marketing technologists
Frequently asked
What is LeadsCon?
LeadsCon is a conference focused on lead generation, performance marketing, and demand gen. It covers both B2B and B2C lead gen, with sessions on technology, compliance, optimization, and strategy.
Is LeadsCon good for B2B SaaS?
LeadsCon serves both B2B and B2C. B2B SaaS marketers will find the demand gen, lead scoring, and performance marketing sessions valuable, though some content leans toward consumer lead gen.
How much do LeadsCon tickets cost?
LeadsCon passes typically range from $1,500 to $2,500. Expo-only passes may be available at lower price points.